INFLUENCER MARKETING APP
INVITED APPLICATION
Brand Strategy & Identity | Application & Website Design | Marketing Strategy | Brand Launch
PROJECT
OVERVIEW
Invited is a premier platform that seamlessly connects businesses and influencers in the hospitality, beauty, fashion, and wellness sectors. Whether a business seeks to elevate brand visibility or an influencer desires impactful collaborations, Invited delivers a smooth, innovative solution.
To create a brand identity that speaks to both influencers and businesses, LUXMA conducted global research into app identities, industry trends, and audience behaviours. Our goal was to create a forward-thinking, trendy identity—bold yet sleek and elegant, with a touch of mystery. We developed a witty and engaging brand language that resonated with the target audience.
The process moved from initial strategy into a full brand identity, including UI design for the app, website development, and marketing collateral. To support the launch, LUXMA also created a marketing strategy for Invited’s operations in Marbella, produced a dynamic launch video, and organised a highly successful launch event.
Since the launch, Invited has continued growing with an internal team, and the platform is now poised to expand into multiple destinations globally. The journey has just begun, and Invited is set to redefine how brands and influencers collaborate.